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Marketing - An agent of change
Marketing consultant Paul Hunt evaluates the changing role of a marketer within the financial services sector and outlines a five-point...


#Hunt: Tech - It can be painless, relatively
The Mortgage Introducer website is increasingly seeing more news about tech launches from lenders, but it’s often difficult to determine...


#Hunt - Email vs phone leads, do you treat them the same?
I’m sure you feel that the answer to this question is of course, yes, but I’d like to challenge that perception and get you thinking...


#Hunt - You’ve heard of GDPR, but what about PECR?
What is it with regulation and acronyms? GDPR has grabbed many headlines over the last few months and rightly so, but less has been...


#Hunt - Will Direct Mail make a comeback?
The jig is up for trash emails, as on 25 May 2018 GDPR should bring us a welcome relief from the clutter blocking our inboxes on a daily...


#Hunt - Is it Happy New Year? Maybe not for some
As the Christmas leftovers disappear from our fridges and the decorations are packed away for another 12 months, we see our TV screens...


#Hunt - Website work is never done
How often do you review, update and change content on your website, especially the home page or the primary landing page? The answer, for...


#Hunt - Seasons Greetings
As tradition dictates – the month of December is the time you are more likely to be picking up a mince pie, a glass of fizz and no doubt...


#Hunt - Plusses and minuses of becoming a specialist
At an interesting conference this week, it was mooted that it is becoming much more difficult for brokers to be all things to every...


#Hunt - Face to face advice is still valued
This week my first thoughts are with the staff and their families affected by the announcement by Lloyds Banking Group and Royal Bank of...
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